Digital
Latest articles on Digital
The Luxury Social Selling Boom in China: What's Driving it?
How Can Luxury Brands Capture The Opportunity On TikTok?
More Luxury Fashion and Beauty Brands Should Dive Into Games. Here’s Why.
Social Retail Has Landed. What Does This Mean for Luxury Brands?
WeChat Luxury Index: Seizing New Digital Opportunities
Hermès Online Channels Are Booming. Luxury Brands Should Take Note.
Social Selling: What Can the West Learn From China?
Opinion: Luxury Needs To Abandon Its Risk-Averse Mindset
Is Tmall Global The Right Platform For Beauty Brands To Enter China?
Why Are Top Luxury Brands Flocking To WeChat Channels?
How Can Beauty Brands Leverage An Increasingly Commercial Weibo?
Personalising Digital Engagement Could Save Luxury Fashion
Should Brands Build Up Their Own Private Traffic Channels?
Is Your Facebook Strategy Obsolete?
What Luxury Brands Can Learn from the Beauty Industry’s E-Commerce Boom
Bilibili Decoded: A New Social Battlefield For Luxury Brands In China
Luxury Brands Urgently Need To Create Sustainable Livestreaming Strategies
While Luxury Watchmakers Faced Overall Decrease in Online Interest, Some Brands Beat the Odds
