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How Can International Brands Ride the Social Commerce Wave?

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Longchamp CEO Jean Cassegrain: “We Need To Continue To Stay Relevant.”

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Longchamp CEO Jean Cassegrain talks to Luxury Society about how the company’s core brand values help the French leather goods company to remain relevant today, why experimentation is key to its success and what his long-term goals for Longchamp are.

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How Can International Brands Ride the Social Commerce Wave?

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Fondation de la Haute Horlogerie CEO Matthieu Humair: “We Need To Mix The Best Of Both Worlds.”

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Longchamp CEO Jean Cassegrain: “We Need To Continue To Stay Relevant.”

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With Luxury Consolidation Heating Up, What Lies Ahead For Kering?

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Leaders

How Can International Brands Ride the Social Commerce Wave?

Latest articles

Events

What Does The Future Have In Store For The Watch Industry?

Retail

Apart From Sales, What Else Can Chinese E-commerce Platforms Offer Luxury Brands?

Retail

Can Fashion’s Most Powerful Influencer Really Help Tod’s Turnaround?

Featured Insight

Longchamp CEO Jean Cassegrain: “We Need To Continue To Stay Relevant.”

Leaders

Longchamp CEO Jean Cassegrain talks to Luxury Society about how the company’s core brand values help the French leather goods company to remain relevant today, why experimentation is key to its success and what his long-term goals for Longchamp are.

Leaders

Leaders

How Can International Brands Ride the Social Commerce Wave?

Leaders

Fondation de la Haute Horlogerie CEO Matthieu Humair: “We Need To Mix The Best Of Both Worlds.”

Leaders

Longchamp CEO Jean Cassegrain: “We Need To Continue To Stay Relevant.”

More content

Consumers

Gucci Extends Its Dominance As Fashion’s Hottest Brand, Yet Again

Digital

Watches and Wonders Shanghai: The Digital Revolution

Digital

Social CRM in China: Inspiring Engagement, Gaining Meaningful User Insights

Digital

Douyin: The New Social Commerce Frontier For International Brands?

Retail

Richemont Is Undergoing A Revolution. Will It Be Enough?

Consumers

With Luxury Consolidation Heating Up, What Lies Ahead For Kering?

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